Home book seller The Bookseller – Rights – HQ picks up Grace and Porter’s guide to quitting smoking and vaping

The Bookseller – Rights – HQ picks up Grace and Porter’s guide to quitting smoking and vaping

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HQ has picked up a guide to quitting smoking and vaping from Annie Grace and William Porter.

Editor-in-chief Nira Begum has acquired UK and Commonwealth rights from Laura Bonner at WME for This naked mind: nicotine. It will be released on December 8, 2022.

The publisher said: “Following the success of This naked mindAnnie Grace’s guide to taking control of your relationship with alcohol, This naked mind: nicotine seeks to offer an alternative to the usual pathways to quit smoking and vaping, and aims to help the millions of people who are trying to quit. With the latest scientific research, logic and humor, Annie Grace and William Porter provide a positive and permanent path to being nicotine free.

Grace said: “Volition-based behavior change is difficult. But when you learn new facts, as presented in our book, your desire may actually change. And without desire, there is no temptation. William and I are especially excited to expand this important conversation to create a paradigm shift as nicotine is reintroduced into our society at alarming levels, especially among young people, in the new vehicle of the vape pen.

Begum added: “Annie’s This naked mind program had immense power to transform people’s lives. And with this new book on nicotine, with the brilliant William Porter, they will be able to reach a new generation of smokers and vapers to understand the mechanics of desire and the temptation to change habits and give up for good. I am happy to publish them.